50 years of mastery
Shah Franco is a Canadian martial artist with over 50 years of experience in Karate, Brazilian Jiu-Jitsu, Muay Thai, Krav Maga and Mixed Martial Arts. He is one of the leading pioneers of Olympic Karate, MMA and BJJ in Canada. Shah has represented Canada internationally, as an athlete, trained champions, mentored coaches, and developed a martial arts philosophy grounded in respect, integrity, and technical mastery.
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Unlock the mindset and techniques of real-world self-protection with Arte Suave: The Science of Self-Defense. Written by Canadian mixed martial arts pioneer Shah Franco, and demonstrated by Master Sylvio Behring, this essential guide distills decades of combat and coaching wisdom into a clear, actionable format. Whether you're a complete beginner or a seasoned martial artist, this book will challenge your assumptions, elevate your awareness, and sharpen your response under pressure.